Passion is not Ordinary

Synonyms include enthusiasm or obsession, zeal or excitement, fervor or infatuation but it can be crushed like a bug on a windshield in seconds. I see it in the enterprise, with clients, colleagues, friends and family. The work day is simply a “means to an end” which is a horrific way to spend a third of our life. Ideas are pushed down toward the lowest common denominator while good enough becomes the gold standard.

Leadership is crucial when passion is present because it must be mined and carefully protected. Passion is the reason a woman born of poverty in a shack in Kosciusko, Mississippi became one of the most successful television personalities of all time.

Airplanes and Light Bulbs

Obsession is what fuelled a man to try thousands of ideas until he found a way to harness light. Infatuation was the genesis of an idea by a man with dyslexia to create a global brand which features an airline, a media company and a private island.

It took zeal for the returning founder of a computer company to use innovation rather than budget cuts to help his creation realize the largest profits in its history.

Ladders and Climbing Gear

Passion isn’t about owning things or having money. It isn’t about beating someone or market share. It's about running toward your purpose. Look at your team, the people around you, those you connect in business and through the social web along with your family and your friends. Embrace and cherish their passion.

Corporate governance, strategic policy and revenue generation are all part of work life. But without passion, we would never had heard of Winfrey, Franklin, Branson or Jobs.
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