The Key Ingredient

There are plenty of data to show we admire people who take chances as well as create and share new ideas. The things we can accomplish are astounding but are we admiring more than doing? It takes effort to have an idea, it takes guts to act on it. But what if you let everyone take more chances, act on ideas, and embrace a more creative culture within your organization?

We often hear of companies that tout their forward thinking attitude and openness. But perhaps cynicism creeps in when those promises are broken or don’t come to fruition in the purest of ways. Life gets busy and we pacify our need for engaging interactions by telling ourselves it only happens elsewhere.

The creation of meaningful experiences is often replaced by fear and inaction. Cutting the budget seems easier than taking more chances. The intersection of people and business requires relationships and one important element...

Desire.
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